Search Engine Marketing
October 7th, 2007 at 06:45am
Under Search Engine Marketing
Since I lost my best friend and business partner in December, I haven’t been the most productive man in SEO… but I am back at it, and thought readers might like to know what I’ve been up to. First, the 2006 edition (update) of the SitePoint Search Engine Marketing Kit is well underway, and will probably […]
More…
The Search Engine Strategies conference kicked off this morning with Danny Sullivan’s interview with Barry Diller of IAC/Interactive, about the rebranding and future direction of the Ask.com search portal. First of all, let me say something nice about Barry Diller - he understands positioning. He gets branding. He understands that users will decide whether the search […]
More…
Both Google & MSN have an annoying habit of grabbing your site description from the DMOZ directory, rather than using what you have in your Meta Description tag. MSN has finally provided Webmasters with an option to override the default behaviour. What we did was introduce a new option at the page level - a robots […]
More…
Google is now providing trendinig data for every keyword in their database. Try this: 1. Visit the keyword tool 2. Enter a keyword such as “PHP” 3. From the drop-down menu select Voila! Google will show a bar shart that shows the total search volume by month, as well as the months in which the search volume is the highest.
More…
Want your advertising message to reach 18-24 year old women? Now you can with Google AdWords. With the AdWords site tool, you can pick your preferences in up to three different demographic categories. The system will analyze your preferences and create a list of available Google Network sites that are popular with that audience. If you select […]
More…
Yahoo! Search Marketing is finally catching up to AdWords and has launched new features (and highlighted old ones) to enable advertisers to exercise more control over where their ad dollars are going. Among them: Blocked Domains Now you can specify websites in our partner distribution network where you don’t want your ads to appear. Blocked Continents Yahoo! automatically excludes […]
More…
MSN has a very cool new feature described at SEOMoz.org that allows you to see whose linking to your competitors but not to you. For example a search for: (linkdomain:amazon.com.com linkdomain:bn.com) (-linkdomain:borders.com) Will provide a list of all sites linking to Amazon.com and BN.com but not to Borders… This is a great way to find potential link partners, […]
More…
For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing. I’ve written about MSN AdCenter previously, and mentioned the unique targeting features that they offer (including, age, gender & time of day). Well, today, I […]
More…
By admin
October 7th, 2007 at 06:45am
Under Search Engine Marketing
SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage. I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of […]
More…
MSN has a very cool new feature described at SEOMoz.org that allows you to see whose linking to your competitors but not to you. For example a search for: (linkdomain:amazon.com.com linkdomain:bn.com) (-linkdomain:borders.com) Will provide a list of all sites linking to Amazon.com and BN.com but not to Borders… This is a great way to find potential link partners, […]
More…
By admin
October 7th, 2007 at 06:45am
Under Search Engine Marketing
Since I lost my best friend and business partner in December, I haven’t been the most productive man in SEO… but I am back at it, and thought readers might like to know what I’ve been up to. First, the 2006 edition (update) of the SitePoint Search Engine Marketing Kit is well underway, and will probably […]
Stop MSN From Displaying your DMOZ Descriptions
Both Google & MSN have an annoying habit of grabbing your site description from the DMOZ directory, rather than using what you have in your Meta Description tag. MSN has finally provided Webmasters with an option to override the default behaviour. What we did was introduce a new option at the page level - a robots […]
MSN s Keyword Forecasting Tool
MSN adCenter has released a cool keyword forecasting tool. Type in one or more keywords and you’ll get a breakdown as to the number of searches over the past year, and the forecasted number of searches for the next few months. It’s a great way to do more accurate projections on your traffic and sales […]
MSN AdCenter is Open (for today only)!
For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing. I’ve written about MSN AdCenter previously, and mentioned the unique targeting features that they offer (including, age, gender & time of day). Well, today, I […]
Page Strength Analysis Tool
SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage. I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of […]
How-to Track Global Search Trends
Google is now providing trendinig data for every keyword in their database. Try this: 1. Visit the keyword tool 2. Enter a keyword such as “PHP” 3. From the drop-down menu select Voila! Google will show a bar shart that shows the total search volume by month, as well as the months in which the search volume is the highest.
Yahoo! Search Marketing Plays catch-up to AdWords
Yahoo! Search Marketing is finally catching up to AdWords and has launched new features (and highlighted old ones) to enable advertisers to exercise more control over where their ad dollars are going. Among them: Blocked Domains Now you can specify websites in our partner distribution network where you don’t want your ads to appear. Blocked Continents Yahoo! automatically excludes […]
AdWords Offers Demographic Site Targeting
Want your advertising message to reach 18-24 year old women? Now you can with Google AdWords. With the AdWords site tool, you can pick your preferences in up to three different demographic categories. The system will analyze your preferences and create a list of available Google Network sites that are popular with that audience. If you select […]
Searching For Link Partners on MSN
MSN has a very cool new feature described at SEOMoz.org that allows you to see whose linking to your competitors but not to you. For example a search for: (linkdomain:amazon.com.com linkdomain:bn.com) (-linkdomain:borders.com) Will provide a list of all sites linking to Amazon.com and BN.com but not to Borders… This is a great way to find potential link partners, […]
SES NYC: Does Barry Diller Get Search?
The Search Engine Strategies conference kicked off this morning with Danny Sullivan’s interview with Barry Diller of IAC/Interactive, about the rebranding and future direction of the Ask.com search portal. First of all, let me say something nice about Barry Diller - he understands positioning. He gets branding. He understands that users will decide whether the search […]
By admin
October 7th, 2007 at 06:45am
Under Search Engine Marketing
More…
Yahoo! Search Marketing is finally catching up to AdWords and has launched new features (and highlighted old ones) to enable advertisers to exercise more control over where their ad dollars are going. Among them: Blocked Domains Now you can specify websites in our partner distribution network where you don’t want your ads to appear. Blocked Continents Yahoo! automatically excludes […]
More…
Since I lost my best friend and business partner in December, I haven’t been the most productive man in SEO… but I am back at it, and thought readers might like to know what I’ve been up to. First, the 2006 edition (update) of the SitePoint Search Engine Marketing Kit is well underway, and will probably […]
More…
SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage. I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of […]
More…
Want your advertising message to reach 18-24 year old women? Now you can with Google AdWords. With the AdWords site tool, you can pick your preferences in up to three different demographic categories. The system will analyze your preferences and create a list of available Google Network sites that are popular with that audience. If you select […]
More…
The Search Engine Strategies conference kicked off this morning with Danny Sullivan’s interview with Barry Diller of IAC/Interactive, about the rebranding and future direction of the Ask.com search portal. First of all, let me say something nice about Barry Diller - he understands positioning. He gets branding. He understands that users will decide whether the search […]
More…
For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing. I’ve written about MSN AdCenter previously, and mentioned the unique targeting features that they offer (including, age, gender & time of day). Well, today, I […]
More…
MSN adCenter has released a cool keyword forecasting tool. Type in one or more keywords and you’ll get a breakdown as to the number of searches over the past year, and the forecasted number of searches for the next few months. It’s a great way to do more accurate projections on your traffic and sales […]
More…
Google is now providing trendinig data for every keyword in their database. Try this: 1. Visit the keyword tool 2. Enter a keyword such as “PHP” 3. From the drop-down menu select Voila! Google will show a bar shart that shows the total search volume by month, as well as the months in which the search volume is the highest.
More…
Both Google & MSN have an annoying habit of grabbing your site description from the DMOZ directory, rather than using what you have in your Meta Description tag. MSN has finally provided Webmasters with an option to override the default behaviour. What we did was introduce a new option at the page level - a robots […]
More…
By admin
October 7th, 2007 at 06:45am
Under Search Engine Marketing
SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage. I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of […]
MSN AdCenter is Open (for today only)!
For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing. I’ve written about MSN AdCenter previously, and mentioned the unique targeting features that they offer (including, age, gender & time of day). Well, today, I […]
SES NYC: Does Barry Diller Get Search?
The Search Engine Strategies conference kicked off this morning with Danny Sullivan’s interview with Barry Diller of IAC/Interactive, about the rebranding and future direction of the Ask.com search portal. First of all, let me say something nice about Barry Diller - he understands positioning. He gets branding. He understands that users will decide whether the search […]
Yahoo! Search Marketing Plays catch-up to AdWords
Yahoo! Search Marketing is finally catching up to AdWords and has launched new features (and highlighted old ones) to enable advertisers to exercise more control over where their ad dollars are going. Among them: Blocked Domains Now you can specify websites in our partner distribution network where you don’t want your ads to appear. Blocked Continents Yahoo! automatically excludes […]
AdWords Offers Demographic Site Targeting
Want your advertising message to reach 18-24 year old women? Now you can with Google AdWords. With the AdWords site tool, you can pick your preferences in up to three different demographic categories. The system will analyze your preferences and create a list of available Google Network sites that are popular with that audience. If you select […]
By admin
October 4th, 2007 at 01:02am
Under Search Engine Marketing
Since I lost my best friend and business partner in December, I haven’t been the most productive man in SEO… but I am back at it, and thought readers might like to know what I’ve been up to. First, the 2006 edition (update) of the SitePoint Search Engine Marketing Kit is well underway, and will probably […]
More…
MSN has a very cool new feature described at SEOMoz.org that allows you to see whose linking to your competitors but not to you. For example a search for: (linkdomain:amazon.com.com linkdomain:bn.com) (-linkdomain:borders.com) Will provide a list of all sites linking to Amazon.com and BN.com but not to Borders… This is a great way to find potential link partners, […]
More…
By admin
October 4th, 2007 at 01:02am
Under Search Engine Marketing
For today only, anyone, anywhere in the world, can sign-up to become an advertiser on MSN’s new AdCenter system, which will is competing directly head-to-head with AdWords and Yahoo! Search Marketing. I’ve written about MSN AdCenter previously, and mentioned the unique targeting features that they offer (including, age, gender & time of day). Well, today, I […]
More…
MSN adCenter has released a cool keyword forecasting tool. Type in one or more keywords and you’ll get a breakdown as to the number of searches over the past year, and the forecasted number of searches for the next few months. It’s a great way to do more accurate projections on your traffic and sales […]
More…
Google is now providing trendinig data for every keyword in their database. Try this: 1. Visit the keyword tool 2. Enter a keyword such as “PHP” 3. From the drop-down menu select Voila! Google will show a bar shart that shows the total search volume by month, as well as the months in which the search volume is the highest.
More…
Want your advertising message to reach 18-24 year old women? Now you can with Google AdWords. With the AdWords site tool, you can pick your preferences in up to three different demographic categories. The system will analyze your preferences and create a list of available Google Network sites that are popular with that audience. If you select […]
More…
MSN has a very cool new feature described at SEOMoz.org that allows you to see whose linking to your competitors but not to you. For example a search for: (linkdomain:amazon.com.com linkdomain:bn.com) (-linkdomain:borders.com) Will provide a list of all sites linking to Amazon.com and BN.com but not to Borders… This is a great way to find potential link partners, […]
More…
Since I lost my best friend and business partner in December, I haven’t been the most productive man in SEO… but I am back at it, and thought readers might like to know what I’ve been up to. First, the 2006 edition (update) of the SitePoint Search Engine Marketing Kit is well underway, and will probably […]
More…
SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage. I think it’s a great tool for any budding entrepreneur or marketer to have, as the Page Strength score is probably a much more accurate reflection of […]
More…
The Search Engine Strategies conference kicked off this morning with Danny Sullivan’s interview with Barry Diller of IAC/Interactive, about the rebranding and future direction of the Ask.com search portal. First of all, let me say something nice about Barry Diller - he understands positioning. He gets branding. He understands that users will decide whether the search […]
More…
Yahoo! Search Marketing is finally catching up to AdWords and has launched new features (and highlighted old ones) to enable advertisers to exercise more control over where their ad dollars are going. Among them: Blocked Domains Now you can specify websites in our partner distribution network where you don’t want your ads to appear. Blocked Continents Yahoo! automatically excludes […]
More…
By admin
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